Kupu

Spark New Zealand Trading Limited · iOS

Kupu

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

Paid-ad activity not yet verified
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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront ↗
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers ↗
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context ↗

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

Kupu screenshot 1Kupu screenshot 2Kupu screenshot 3Kupu screenshot 4Kupu screenshot 5Kupu screenshot 6Kupu screenshot 7Kupu screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does Kupu Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
4.7 ★(132)

Rating Distribution

4.7
★★★★★
132 reviews
5
5%
4
1%
3
4%
2
4%
1
86%

Top Countries

🇳🇿 NZ🇦🇺 AU

Rankings

Category Rank
#83
Reviews (3)▼
★★★☆☆Annonymous1234317/22/2020
Impressive

I like the way the dictionary is formed. However trying the listen to the stories when it says “close your eyes” is annoying because to be able to listen I have to keep tapping the screen, otherwise it pauses meaning you have to unlock it again and press play, which kind of detracts from the point of it.

★★★★★KarenTWilliams9/16/2018
A real joy to use!

Thank you for this lovely app! So much fun to use with my children, and an easy way to pick up some extra words in Te Reo Maori - we love it! Easy to use and brilliant to have the pronunciations built in.

★★★★☆P Lattey9/10/2018
needs international availability

I love this app so much but it’s so sad that it’s not available to our whanau overseas! Aotearoa has so many expats who are so proud of their culture and would love to share it with those around them, and making this app available to them would be a wonderful way to do that, and send them aroha from back home.

Version History (13)▼
3.1.010/29/2025
3.0.39/29/2025
2.2.57/10/2023
2.2.29/10/2020
2.2.19/4/2020
2.2.08/30/2020
2.1.17/13/2020
2.1.07/2/2020
2.0.29/25/2019
2.0.19/13/2019
Available In (2 Countries)▼
🇳🇿 New Zealand🇦🇺 Australia
Supported Languages (1)▼
English
App Details▼

Introducing Kupu, a Spark-sponsored app that uses the camera in your phone to instantly translate objects into te reo Māori. Powered by Google techno...

iOS App ID
1433830550
Content Rating
4+
Min OS
16.6
Size
26.0 MB
Publisher
Spark New Zealand Trading Limited
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