Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Berlin Tourismus & Kongress GmbH · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
As a new resident of Berlin, with international guests coming to visit me, this app looks promising for sharing stories. However, the dates (specifically years) assigned to events don’t seem correct. As an example, the Berliner Dom was not finished in 1933 in time for the Emperor’s 24th wedding anniversary — yet that year is the one pasted to the top of that article. By 1933, of course, there was no emperor and Hitler had risen to power. If at least the article has the correct year, one could overlook the error in the heading, but as it is, the app doesn’t provide that information. This is true of other dates, too. In short, a thorough editing of dates in this app is necessary, and until that is done, users will need to use Google or Wikipedia to find more accurate information….
Had to download it for a German 3 class.
This app is not working. I installed app, but there is only one image and nothing more.
SEEING BERLIN THROUGH NEW EYES The ABOUT BERLIN app tells fascinating stories that reveal Berlin’s eventful history. Nowadays, dates, facts and figu...