Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗University of Exeter · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
FYI- I went to the link to give feedback about the operation of the app and I didn’t find any place to leave information so I’m doing it here. Frequently, at the end of using the program, my screen will not respond to some of the gliding lines, and then to the yes/no answers at the bottom. It’s like it’s frozen. And when I used it today, I could not get the bottom slider line to move at all. Eventually, the yes/no options work. Overall, easy to use. (Not even one week in yet)
I just downloaded the app and played the game once. I have high hopes this will reduce or preferably remove my cravings for junk in mass quantities.
I can’t believe it but I feel different. I am not thinking about food all the time it’s weird. Its only been a short time but I actually really think this works!
Do you want to eat less unhealthy food? Do you want to lose weight? Then why not try the FoodT app! Download this app and choose 3 types of food/drink...