Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Daniel Mikus · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Used this app for a family trip to NYC. Was super easy and very convenient to track expenses throughout the week. Would recommend this app for anyone wanting an easy way to keep track of group expenses.
Traveling with friends and need to split expenses? Planning a party, sharing an apartment, or taking a group trip? Then you know the question: Who owe...
| Name | Price | Type |
|---|---|---|
| One additional journey | $1.99 | One-time |
| Small Tip | $2.00 | One-time |
| PLUS Upgrade (current journey) | $2.99 | One-time |
| Three additional journeys | $3.99 | One-time |
| One additional journey PLUS | $3.99 | One-time |
| Medium Tip | $4.00 | One-time |
| Unlimited number of journeys | $6.99 | One-time |
| PLUS Upgrade (unlimited) | $8.99 | One-time |
| Unlimited journeys PLUS | $14.99 | One-time |
| 10 postcards | $24.99 | One-time |