Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Debbie Desiderato · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
One of the things I liked about this was it said it wouldn’t share what I saved. If there is no sharing, no backup within the app, etc, I see no reason I need to make an account and include my email address. So far I’ve only downloaded it as I am not sure I trust it at this point.
Need an edit button, have hit an area on accident and then cannot get out of it without a note, that and I cannot edit mistakes while typing notes - kind of frustrating - other than that it’s a great idea
A nice simple idea for keeping a note of any POI you see, want to see or know. A few things that would probably make this app better is smaller dropped pins and the ability to make a more comprehensive note on the dropped pin, but don’t let that stop you from trying this wonderful app!
Trucker Notes is a virtual notepad for truckers. Create your own network of preferred and trusted locations across the nation. Store your favorite,...