Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Success in Education Foundation · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The aspect and idea of the app seems very good. It is very exciting to have basically free money in the palm of my hand. However, the career selection feature has so few opportunities. 3 well-known careers that I am interested in are not included in any pathway (Nurse - specifically hospice or ER; Geneticist; and Pediatrician or Family General Practitioner). It is a disappointing oversight, and I hope more careers will be added so that I can use the app as intended.
I have always been passionate about making sure people know what they want to do for a living when they are younger and love the idea of having prizes giving kids incentive to do different things that can help them find their career path. A few issues I have noticed with the app is that it will not let me set my birthday or what grade I am in which is kind of important lol. Another thing is that the selection of careers that it lets you choose is small. For example I want to be an Immunologist but it is not found on the directory. Fix these and I will up my star rating.
I’ve been trying to just set up and account and use the app, but it’s so buggy I can’t even do that. The welcome page half the time work let me select if I’m a student, adult etc. and if I get manage to get past that point it glitches out on the last slide and I can’t go past it to create and account. Really frustrating since it’s a cool resource but it can’t even be used.
The purpose of the Keys to Success app is to help students unlock their future and connect them with scholarships, internships, and other career oppor...