Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Digital Concepts of Missouri, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Not working. Cannot login most of the time. The app will not read my strip.
There’s only one review which means I have the power to bring this perfect 5 star app to a 2.5 star. The choice is yours…
App works great to simplify my pool water testing and tells me what to do to get it right. Just scan your test strip with your phone camera, it gives you a reading, the recipe of what chemicals to use and quantity. Easiest method I’ve used! 👍
This app allows any pool or spa user to quickly and accurately measure 5 important water quality parameters: pH, Chlorine, Total Alkalinity, Total Har...