Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Minkyung Chung · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This game is pretty hard but fun. The graphics are cute and what is not to like about cats? Last time I had such frustrating fun was with flappy birds.
This is insanely challenging and madly addicting! I only got 11 points so far!
Excellent and quick fingers wins!!!
This is the PURR-fect game for cat lovers! Space Cat is on a mission to collect as many stars as he can. Space Cat uses his spaceship to glide swiftly...