Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗SignUpGenius, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It used to get two or three stars from me, but lately I can’t get anything done. All I want do is go in and check to see who’s playing pickle ball with me. And the app serves me one useless ad after another and reopens the same ad multiple times after I’ve closed it. I’m wondering if this is simply some kind of ad fraud trying to collect pennies from unsuspecting advertisers? And every time I login, the interface has changed. And then I can’t even get to my own dashboard because they keep moving it under different and unexpected choices. Which don’t work, because the adware gets in the way. The only thing I could imagine them doing is reverting this back to where it was about two years ago. At least that version worked.
What used to be a great product has turned into absolute garbage. The amount of ads is like nothing I’ve ever seen in an app before, by a long shot. Between the app and using this service on a web browser, there’s not a clear functional way to actually share a sign up sheet, which is the entire purpose of the app. I honestly don’t think I could make this worse if I tried it I was in charge there. Also, did I mention the pop up ads? I just had to close 5 pop up ads that were stacked to look at the app and once they were closed, two more popped up. Insanity.
The recent changes to the app are terrible. Navigation throughout system to login and go to signup page is so bad that it doesn’t work. No communication from SignUpGenius management about what is going on and what we need to do to signup to our signup site. All I get are adds for needing volunteers and more adds, when we are already paying extra to NOT get adds. I’ve begged to talk with a decision- maker but they only communicate via email. Our group is fed up and wants to dump SUG soon. BYW, our group has been with SUG for 12 years and have never had service this bad.
The SignUpGenius app gives you instant access to the mobile SignUpGenius platform, the easiest way to create sign ups, manage volunteers, coordinate e...