Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Potomac Pizza · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The ordering process is terrible. How do you know what kind of bagel you are ordering? I don’t want to order bulk bagels. And where is the barcode for loyalty rewards? And why can’t I pay with Apple Pay?
The app does not save username/password automatic. Need to manually type in password every time you use the app. Also , app does not automatically save a credit card or allow Apple Pay. Need to manually type in card CSV every time when placing an order. This is extremely frustrated when on the go.
The official mobile app for Bagels 'n Grinds is now here. Ordering from Bagels 'n Grinds is as easy as eating a Bagel! With this app you can track you...