Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Bhavesh Gabani · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I absolutely LOVE this app. I’ve been using it for years to watermark my photos and artwork and I’m hoping that it continues to be consistently great-please don’t take away current features. For me, no major improvements needed here, please continue being great! Thanks.
I finally purchased this after using it almost everyday for free for almost a year. The annual cost more than pays for the amount of pleasure I gain from this app.
Pretty easy to use but would be a ton better if there wasn’t just images of white people. Where’s Black folk in the templates? Where’s anyone beside white people? It gives the far too common suggestion that the only people YOU concern yourselves with is white people. There’s too many apps on the App Store. I need to find one that provides this basic requirement. Especially if I’m PAYING for it.
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