Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗TSI USA · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Although it worked once, sign in usually fails. Using Okta SSO.
Garbage app. Constant “bugs” and I’m redirected to their website by their tech people. On top of that, separate receipts for the booking and their service charge constantly make more work for me, the end user.
Business travel should be easy, convenient, and mobile. We’ve done our best to take leading edge travel technology and simplify it for your convenienc...