Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Stella & Dot LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love so many of the features of this app but since the last update, almost every search for assets crashes it. Perhaps clearing out photos and videos of retired products would help. Also, images should be cross referenced as much as possible to cut down on search time.
I love the MIMI app on my iPhone...but not on iPad Pro. WHY can’t the app run in either a landscape or portrait orientation? On my iPad Pro it only runs in portrait mode, which is inconvenient because my case has a keyboard attached (that would be useful in landscape for some activities like adding text when creating a board etc)...yes, I can just turn it or use without attached keyboard, but the lack of versatility seems odd. The other thing is the amount of freezing up it is doing lately. The entire app will completely freeze and the only way to fix it is to uninstall and reinstall the app again. In the last week. I have had to do this 4 times...so there has to be some bug in the coding. No obvious event that causes it, but last two times was while creating a board on then iPad...if that helps the developers any.
Love the app and being able to run my business right from my phone! Super easy to keep in contact with customers, create fun designs, keep up to date with the latest news/releases. Biggest down fall is right in the middle of working on a design and especially when adding text it crashes right in the middle and have to start ALL over again happens about 9/10!!
MIMI makes it even easier to share the business you love! In the app, you can customize promotional images with text, stickers, overlays, and then sen...