Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Rhode Island School of Design · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
App constantly breaks and when it does work it links to missing pages
Why is the app of the best design school in the nation so terribly designed, I never understand myself! If RISD doesn't see designing an app that is easier for its students as necessary who will? Seriously they can hire a student from GD or ID for a summer and develop this digital product way further, or even give it as a classroom assignment! We only keep using it because it is required for covid procedures, RISD step your game up!
I will say: n o t g o o d
RISD Mobile is the official campus app for Rhode Island School of Design. The RISD app is designed to help students, staff, faculty and visitors navig...