Cowculator - Friends, Not Food

Siraprapa Kridakorn · iOS

Cowculator - Friends, Not Food

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

Paid-ad activity not yet verified
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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

Cowculator - Friends, Not Food screenshot 1Cowculator - Friends, Not Food screenshot 2Cowculator - Friends, Not Food screenshot 3Cowculator - Friends, Not Food screenshot 4Cowculator - Friends, Not Food screenshot 5Cowculator - Friends, Not Food screenshot 6Cowculator - Friends, Not Food screenshot 7Cowculator - Friends, Not Food screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does Cowculator - Friends, Not Food Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
4.6 (280)

Rating Distribution

4.6
★★★★★
280 reviews
5
7%
4
2%
3
3%
2
6%
1
83%

Top Countries

🇧🇷 BR🇬🇧 GB🇵🇱 PL
Reviews (3)
★★★★★Solinari6197/7/2026
VERY GOOD 🐄

Recently downloaded this app and I absolutely love it. FREE, very well designed and easy to use. I’m new to being vegan and it makes it a lot easier to feel motivated to keep it up, especially when I’m frequently told that veganism is pointless since someone’s just going to eat it anyway. I love animals and I love the feature where you can see the animals lives saved and despite the horrifying tolls I also find the kill count very moving. I’ve thoroughly enjoyed this app and would 100% recommend to any other vegan. As for the meat-eaters, it’s not made for you 🤦‍♀️ stop leaving bad reviews on a genuinely helpful app. One thing I would like to see improved is the actual fact checking abilities. The app does list the conspiracy movie as a source and then the cowspiracy website also lists sources but it’s a long rabbit hole to find a credible source. Not that it’s not a credible app, I do believe it is. However it would be nice to have something of a references page with credible sources linked on the app, both for some of us nerdy vegans peace of mind, but also to show to non vegan friends who may dismiss the statistics as fabricated. Overall though it’s an amazing app! 🩷

★★★★★🐶❤️🧡💛💚💙💜🖤10/17/2022
Incredible

I love the app so much. It gives statistics on the difference you have made in a way that is easy to use. It shows a lot of things such as the number of animals that have been spared, the gallons of water saved, square feet of rainforest, pounds of Co2 and grain saved. There is also a kill counter that shows how many of each type of animal that has been killed since you opened it. This one is depressing, but it is a good thing to show friends and family to open their eyes about the way that animals are treated. Overall, the app is incredible. It is so motivating and easy to use. Highly recommend.

★★★★★Skylar.Oler3/3/2021
Impactful and well-made

Sorry about the negative reviews from carnists who don’t have anything better to do, hopefully this can balance it out somewhat, but you deserve the 5-stars regardless. The app is really really incredible, even for how simple it is. The presentation on the main screen is elegant, the numbers are accurate, and the concept is great. It’s really nice to be able to see the impact you’ve had, and I’m sure this app has helped in motivating a lot of people to stay vegan. The anniversary is a nice touch too, and the kill counter is depressing, but I’m glad it’s there. Thanks for what you’ve made, and also for the fact that it’s free.

Version History (20)
1.7.37/17/2022
1.7.26/23/2021
1.7.16/27/2020
1.7.06/23/2020
1.6.34/17/2019
1.6.24/12/2019
1.6.13/6/2019
1.6.010/1/2018
1.5.38/22/2018
1.5.27/13/2018
Available In (115 Countries)
🇺🇸 United States🇦🇺 Australia🇨🇦 Canada🇨🇳 China🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇧 BB🇧🇾 BY🇧🇪 Belgium🇧🇲 BM🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇽 Mexico🇳🇱 Netherlands🇳🇿 New Zealand🇳🇬 Nigeria🇳🇴 Norway🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇺🇦 Ukraine🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇪 VE🇻🇳 Vietnam🇧🇴 BO🇪🇪 Estonia🇱🇻 Latvia🇳🇮 NI🇵🇾 PY🇰🇭 KH🇦🇫 AF🇬🇪 GE🇮🇶 IQ🇱🇾 LY🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇾🇪 YE🇧🇭 BH🇨🇾 CY🇲🇹 MT🇷🇸 RS🇧🇯 BJ🇧🇫 BF🇨🇲 CM🇨🇬 CG🇨🇮 CI🇯🇴 JO🇱🇦 LA🇲🇱 ML🇸🇳 SN🇹🇿 TZ🇺🇬 UG🇿🇲 ZM🇿🇼 ZW
Supported Languages (1)
English
App Details

“Each day, a person who eats a vegan diet saves 1,100 gallons of water, 45 pounds of grain, 30 square feet of forested land, 20 pounds of CO2 equivale...

iOS App ID
1197449794
Content Rating
4+
Min OS
12.0
Size
26.1 MB
Publisher
Siraprapa Kridakorn
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