Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗St. Louis County Library District · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Please change the holds page back to simply saying “Pickup by ##/##/####”. You have lengthened this phrase unnecessarily to “Pick up by close of business on: ##/##/####” which is WAY too long to be visible on my phone screen so I cannot see the pickup date deadline on any of my held items, making this absolutely worthless. All I can see is “Pick up by close of business on: 5/…” — cutting off the most important thing, the date! “By close of business on” is a totally obvious and superfluous phrase, get rid of it so that we can see what really matters: the pickup date deadline!!! If you absolutely must use that entire phrase then you need to make sure that line wraps down to the next line if it cannot fit completely on the screen as a single line.
The app is quick, I find what book I need 98% of the time. The librarian chat option is AMAZING, they always help find what I need. But if you close the app by mistake the entire history of the chat disappears. They need more search filters on books and different medias. If it’s possible to add recommendations based on what we checked out or show the next volume of a book we borrowed. I would very much like being able to see my entire checked out book history, on the app. It would be great to see if the library needs donations, so we can help support them. For example if they need jigsaw puzzles or printer paper. Everyone should take the time to visit their local library at least once a month to check out what they offer. It’s a wonderful experience.
This updated app looks better but continues to be as glitchy as the old one. As with the old app when this happens the website is always the reliable option. I’ve also found that some searches on this app show an item isn’t available but when you search on the website it is available. There isn’t a alternative to this app
St. Louis County Library is on the go and open 24/7 with SLCL Mobile! Manage your account, search our catalog, renew and request material as well as d...