Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗PPFAS Asset Management Private Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Extremely easy to use app with a very clean user interface with dark mode. One feature I would like to see is multi-bank account support registration in the app, like Edelweiss or HDFC Mutual Fund have. This would save time and avoid the headache of visiting branch offices or CAMS offices. I hope developers add this feature soon.
I have been invested with PPFAS for a long time now. I like the app and the ease of use in transacting. One feature that I would love to see in the app is the ability to modify an existing SIP. It could be something like increasing the SIP amount (top-up) OR extending the last date of the SIP. Hope to see this in future. Thank you and keep up the good work. :)
You’ll had one of the best iOS apps around but you don’t know why you’ll changed it and made it worse. It’s not intuitive at all now, very vague, we aren’t sure if we are still investing in existing folio or new folio will be created as folio details are not confirmed while in buy process. Also once transaction completed there is no go back to dashboard button which was in the older app. Transaction history is vague with no proper selection. Please PPFAS, if you’ll really care for your apps as much as your funds then give a good thought to how the app can be designed more intuitively. If you need page by page feedback you can connect with me for further clarifications
PPFAS Mutual Fund - An equity mutual fund guided by the principles of Value Investing and Behavioral Finance. We follow a low risk approach to money m...