Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Munirah Kamaluddin · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I like the app but it definitely needs improvement, the camera view for the photo is completely mis-aligned, I had to take 3 or 4 pics for each fabric to get it into the frame. It will be nice to be able to add the weight of the fabric and be able to filter by it or color, etc (not just search by words in the title)
1. It would stop crashing after hitting the “save” button. 2. It would “sync” over to my phone like it’s supposed to after paying the $5 Other than those two things it would be amazing.
It is nice to have all my patterns available at a glance, but there are some areas that need improvement. First, it would be nice to sort the patterns alphabetically, or by type of pattern (shirt/pants/etc). Also, a barcode scanner would be amazing. Another app had it, but it only works for Vogue patterns 😡. Finally, it would be great if we could add a second picture, for the back of the envelope, instead of typing everything out in the notes section...
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