OM Money Account

Old Mutual Life Assurance Company · iOS

OM Money Account

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

OM Money Account screenshot 1OM Money Account screenshot 2OM Money Account screenshot 3OM Money Account screenshot 4OM Money Account screenshot 5OM Money Account screenshot 6OM Money Account screenshot 7OM Money Account screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does OM Money Account Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
2.9 (453)

Rating Distribution

2.9
★★★☆☆
453 reviews
5
40%
4
9%
3
8%
2
12%
1
31%

Top Countries

🇿🇦 ZA🇬🇧 GB

Rankings

Category Rank
#138
Reviews (3)
☆☆☆☆OM please do better7/23/2021
Confused and disappointed!!!

Dear OM , I’m extremely disappointed in your current registration process . I’m unable to complete the registration process using this app, I’m presented with a error stating that this is not the correct device . This is confusing as this is the same device I used to apply for my account in the bank . I strongly suggest your consultants setup the user’s app in store to avoid this unnecessary inconvenience. My initial excitement for this account as significantly declined , these are small and basic things one expect you to get right . This is an amazing product , however if you don’t resolve these issues I fear you will lose a lot of customers including myself . Please urgently resolve issues with your app .

★★★☆☆Craziestperson4/29/2020
Money account ... swipe/savings

On presentation of opening the account, I was advised that you save money the more you swipe your card. Got me excited cos anyone can do with some extra. After some months when my balance was low, I figured they take of your own funds and transfer it to your savings which is linked to your swipe account. They call it a”MONEY” account. Very disappointing and Misleading! They can perhaps work on some more transactions on this particular account, like cash send. They have one but it’s only when the other party has an OM account. I also don’t see the sense of this continuous updates! At least I don’t have any login problems.

★★★☆☆SyncSA5/28/2018
History info and running balance on statement

When viewing your statement via the app and you want to view which payment was for which beneficiary, it doesn’t tell you the name of the beneficiary just the account number. I dont know my beneficiary account numbers off by heart. And not being able to see your balance after each transaction in the statement view is something to look at

Version History (110)
7.44.06/22/2026
7.43.03/13/2026
7.42.09/12/2025
7.41.04/30/2025
7.40.04/7/2025
7.39.03/14/2025
7.38.02/17/2025
7.37.011/18/2024
7.36.010/7/2024
7.35.08/8/2024
Available In (3 Countries)
🇿🇦 South Africa🇺🇸 United States🇬🇧 United Kingdom
Supported Languages (1)
English
App Details

OM Money Account App From banking to investing, loans and funeral cover, the OM Money Account App puts a world of finance in the palm of your hands....

iOS App ID
1172271401
Content Rating
18+
Min OS
12.0
Size
95.1 MB
Publisher
Old Mutual Life Assurance Company
So