Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Bank of Georgia · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love how expenses is categorized, but i would like to give you suggestion about transactions. It would be very helpful for me to make some comments like to name that transaction for remembering later time, also it would be beneficial to be able differentiate that transaction what it consists, like “apple - 2 GEL” and etc.
App is very nice and easy to use. We all need dark mode in options to avoid bright, white colour. You have the best mobile banking app as you say, but when other companies have dark mode option in their products, you have to do it for your customers, too.
I love this app, it’s cool and awesome, but with latest update it has issue with Logged in Devices . I mean somehow in My Devices section at security settings you may see older device which I don’t have anymore. Would be better you you’ll fix that, cause most of users like to check security settings and logged in devices and when you see unknown or older phone or pad it’s clearly show this app needs an update.
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