Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Alexander Kessler · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I truly enjoy this poetry app. I love the selections of writers as well as the biographies. The Poem of the Day section is fabulous. Thank you for keeping poets and their words alive.
I downloaded this app to get me back in the motion of reading again and it’s been great at that. I found some great poems and loved that I could add them to my favorites. I just updated the app and all my favorites are gone. It would be cool if you could create a profile to save under because otherwise what’s the point? I also wish there was a way to see previous “daily poems” because there isn’t one at the moment.
Awesome app! I’ve spent the last hour using the “random” button reading and discovering new poems and poets! Great concept, keep adding new content!
With the app "English Poetry," you gain access to over 3000 poems from more than 170 authors - a true treasure of English literature. What does the a...