YouGov

YouGov plc · iOS

YouGov

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

Paid-ad activity not yet verified
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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

YouGov screenshot 1YouGov screenshot 2YouGov screenshot 3YouGov screenshot 4YouGov screenshot 5YouGov screenshot 6YouGov screenshot 7YouGov screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does YouGov Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$0.03

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
40.0K
Rating
4.5 (5,077)

Rating Distribution

4.5
★★★★★
5,077 reviews
5
7%
4
2%
3
3%
2
9%
1
80%

Top Countries

🇺🇸 US🇬🇧 GB🇹🇭 TH
Reviews (3)
★★★★★Bread5246/10/2026
An actual legit survey app

Yougov is a reputable pollster whose polls get referenced a lot in the news, so this isn’t the typical sketchy survey app that promises you’ll get rich by using it. Some of the surveys are obviously from advertising agencies and are pretty tedious and boring. There are also surveys on current events which I find a lot more interesting. There’s also a fun daily poll that asks a few light hearted opinion questions, and you even get to see other people’s opinions. Obviously by filling out these surveys your data is being collected, but if you don’t mind because every big tech company has it already, this is a good app. You can contribute your opinions on things and get a small reward in the process. It will take a while though. I’ve redeemed points for cash in the last, and it actually showed up in my bank account, so it’s all legit.

★★★★★LR-21247/13/2023
Great surveys, but this app…

I downloaded the app again and now I remember why I deleted it. The surveys don’t load or they crash when I’m halfway through. You’re much better off using the website. Developers… what is going on? With that said, YouGov is legit and offer some great survey opportunities. I was selected for a live panel several months back that was focused on facets of my states future planning. It was incredibly interesting and I was paid extremely well for my time. I have also earned several $100 gift cards (just be patient and look how little you need to get the $50 after you’ve earned enough for $15, then the $100). I also enjoy getting the emails that tell me when a survey I participated in, is in the news. Just remember, there are parts of the surveys that are set up to see whether you’re paying attention, or just flying through trying to earn points. If you aren’t receiving points, it’s probably because they noticed fraudulent survey attempts on your account. I’ve never not received my points, for example. Seems to me anyway, that it’s usually someone who isn’t putting in any effort, who yells “scam” and “fake reviews”, rather than look at what they may have wrong. Especially when an app like this has so many good reviews. P.S. I am human-ish. Another cup of coffee and who knows

★★★★★jojoelyn12/29/2022
Best survey app in the App Store

I’ve had YouGov for a couple months now and I fill out the surveys immediately when they’re given to me. They give you surveys pretty frequently, almost daily in fact, and some surveys are 1,000 points and some below that it depends on how long the survey is I believe. If you start a survey and they tell you aren’t fit to participate they’ll a lot of the time email you later on giving u extra points for that. Also they give a couple questions at the end of each survey allowing you to rate and say how u felt about it which I think is really nice. All in all I’d say they really care about their participants. A couple of the surveys i participated in were also featured in some news articles which I thought was pretty cool haha. Anyways I redeemed my 55,000 points today for $50 cash and while they said it would take 2 weeks the cash was actually deposited to the account today as well! I’m pleasantly surprised because I really needed the extra money and I’m glad I decided to give this app a chance. Most legit and easy survey app I ever tried and I’m going to continue being a loyal participant.

Version History (147)
13.0.69/8/2026
13.0.58/26/2026
13.0.38/21/2026
13.0.28/20/2026
13.0.18/12/2026
13.0.08/11/2026
12.0.47/28/2026
12.0.36/29/2026
12.0.26/13/2026
12.0.15/29/2026
Available In (47 Countries)
🇬🇧 United Kingdom🇺🇸 United States🇩🇪 Germany🇩🇰 Denmark🇮🇩 Indonesia🇸🇬 Singapore🇸🇪 Sweden🇹🇭 Thailand🇦🇺 Australia🇫🇷 France🇫🇮 Finland🇭🇰 Hong Kong🇮🇳 India🇲🇾 Malaysia🇳🇴 Norway🇵🇭 Philippines🇻🇳 Vietnam🇨🇳 China🇮🇹 Italy🇲🇽 Mexico🇵🇰 Pakistan🇵🇱 Poland🇪🇸 Spain🇹🇼 Taiwan🇦🇪 UAE🇨🇦 Canada🇦🇹 Austria🇧🇷 Brazil🇨🇭 Switzerland🇹🇷 Turkey🇦🇷 Argentina🇧🇪 Belgium🇧🇬 Bulgaria🇨🇴 Colombia🇭🇷 Croatia🇨🇿 Czech Republic🇬🇷 Greece🇭🇺 Hungary🇮🇪 Ireland🇱🇧 LB🇳🇱 Netherlands🇵🇹 Portugal🇷🇴 Romania🇸🇰 Slovakia🇲🇦 MA🇪🇬 Egypt🇸🇦 Saudi Arabia
Supported Languages (28)
ArabicBGCroatianCzechDanishDutchEnglishFinnishFrenchGermanGreekHIHungarianIndonesianItalianMalayNorwegianPolishPortugueseRomanianChineseSlovakSpanishSwedishThaiTurkishURVietnamese
App Details

YouGov’s official app puts the power of participation in your hands, wherever you go. Earn points, answer interesting surveys and redeem your prizes w...

iOS App ID
1154082222
Content Rating
13+
Min OS
15.0
Size
181.0 MB
Publisher
YouGov plc
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