Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Univest Bank and Trust Co · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
We’ve been doing our banking with Univest (formerly Union National) since the ‘70s when we moved to Bucks County. In all those years we have had nothing but great service from wonderful employees, and never an iota of a problem. We’re still banking with Univest in Ocean City and I was thrilled when I discovered they had a branch down here.
What’s the deal with the check deposit? Each check use to require dozens of attempts with different angles, lighting and shadows as it keeps rejecting it. This new version? FAILS COMPLETELY. NOT A SINGLE SUCCESSFUL CHECK READOUT. ALSO, back of the check is PRINTED with “For mobile deposit only” and the app keeps saying it’s not in the back. Can’t click on the image but only the “tap here” text…. It takes less time to travel to a branch and recover from coronavirus than this stupid app. We may have to move our business account out of Univest just because of this feature. I don’t have time for this and don’t need a bank that think that this experimental beta junk is remotely okay for business
At first I thought this app was an amazing improvement however the mobile deposit is really terrible. It tells you to make sure you have your signature, “For mobile deposit only” and your account number on the back. I did all those things and it still was telling me to endorse it with “For mobile deposit only”. I called my branch and they were 1. rude and 2. told me I wasn’t supposed to sign it or put my account number??? but it CLEARLY states that you need to and I even screenshotted it. So now I have to take my check to the bank for them to fix the check. Very unhappy. Don’t make a mobile deposit section if its just going to make it harder for everyone to deposit checks.
Univest is your personal financial advocate that gives you the ability to aggregate all of your financial accounts, including accounts from other sele...