Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗StayNTouch · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This system is the equivalent of using a word document in combination with Square credit card reader to do business. It doesn’t interface data well at all. You will find yourself constantly manually routing billing information. As a result, this increases the rate of human errors among the employees. For some strange reasons the developers thought that instead of using the standard black lettering, somehow light grey would be more appealing. Making it literally impossible to read the printed reports. This PMS system is completely useless and recommend that your company invest in something, anything other than this
StayNTouch Rover is a PMS overlay application that connects to hotels existing property management system to enhance it with mobility. Using Rover, ho...