Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Konstantinos Papadakis · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I hope the network traffic is automatically reset to zero every day at 12:00 AM.
Mobile app looks good runs great, on laptop same knot so detailed looks very simple.
It's fine for a basic app, but imagine my surprise when I click on the "connections" tab and I get the error message "This feature is blocked from Apple for devices running IOS 10 and greater." That was a big reason I paid for the app - and if that caveat is outlined in the fine print, I did not see it. So I was a bit turned off by that. I definitely would not pay for this again without a key feature. I feel like it was very misrepresented when not compatible with current IOS.
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