Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Microsoft Corporation · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Can’t listen to the audio messages by speaker, which is quite important, especially when people are around
This app is very good. It works great. The problem is that most of the people don’t even know that this app exists. How can I recommend people when I even forget the name. This name is hard to pronounce and understand for most of the people. If Microsoft really wants it to be used by most of the people. The name needs to be changed to something easy to remember.
My Company has used the Crew App for the past three years and have Pis for their monthly service even though we had Office 365. Crew offers features such as icons of people have read each individual post and can tell me at any time the last time a member logged into the app. Not only is Crew a great place for communication but also for accountability. No second guessing if someone read your posted message and no guessing if while people are working from home, if they are logging in to check messages. Kaizala does not offer either capability for Team use.
Microsoft Kaizala will retire on August 31, 2023. We recommend moving to Microsoft Teams for continued connection, sharing, and collaboration. After t...