Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Timothy Whiting · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I purchased Pieces sometime ago, when it was available for a reasonable one time fee. I enjoyed it and made it a part of my daily routine. Sadly, the author of the program recently switched to a recurring fee based payment schedule. Had the new recurring fee based system left prior purchasers of the product unaffected, it would have been forgivable. That isn’t the case. Instead, long time owners are now hit with a pop up every time they open the program. They then need to go through a purchase restoration process. To be clear: this is not a one time restoration. Legacy users need to do this over and over again. It’s an intolerable nuisance, one that caused me to abandon the program. For new users considering purchasing Pieces at the subscription rate: I can assure you as a long time user that the program isn’t worth anywhere close to the amount a subscription user would end up paying. The product isn’t even remotely worthy of consideration at that price. It’s absurd. To long time users who purchased under the one time fee program: I’d encourage you to submit reviews akin to mine until Pieces removes the pop up for users who purchased via a one time fee. Trust has been broken. We are being cheated. We deserve better.
I LOVE this app, I’ve been searching for something like this since I could write my book and keep my things organized. But every single app I tried didn’t let me use them unless I paid them and the cost was WAY to expensive. But when I found this app it was perfect it let you write anything it keep everything organized and it let you change things in the way you wanted, but like any other app you have to pay for it, BUT the price was $8.00 for a whole year which is incredibly cheap for me. And after paying you were allowed to change sizes and styles. I definitely recommend this app!!
After trying every other writing app I could possibly find, I decided on this one because it’s easy to use, simple, and allows you change your font and text size. Upon using the app for a day or two, I decided to pay for the upgraded version which allows you to have unlimited notes. Shortly after buying, however, I noticed a fatal flaw that is preventing me from comfortably using the app. I’m making a review in hopes the developer can repair it. The glitch I’m experiencing is whenever I open a note, it will occasionally completely erase all the text, and if you type a character in this state, the content of the note will be permanently gone. I’ve been able to catch it a few times and restart the app (before typing a character) and my note will remain, but other times I’ve not been so fortunate. I’ve not been able to find an undo button, but perhaps that would be a good solution until the main problem gets fixed, and a nice permanent addition to the app in general. Overall, this app would be a great addition to your workflow and I’d gladly change my review to five stars if this were to get fixed because it’s definitely deserving of it otherwise.
Pieces is a minimalist writing app that lets you focus on writing without distractions. Pieces also gives you great flexibility to format what you wri...
| Name | Price | Type |
|---|---|---|
| Full Access (Monthly) | $0.99 | Monthly |
| Pieces Unlimited (Monthly) | $3.99 | Monthly |
| Unlimited Pieces | $7.99 | One-time |
| Pieces Unlimited (Annual) | $39.99 | Yearly |