Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗John Mollaghan · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I was gonna back out and use it later because it said something like if you grab this free trial you get charged and I can’t remember how much it was and I was gonna click out of it and it automatically download to my phone. And just started working. I can’t find any thing in my subscriptions. I’m not sure where this is gonna go. I definitely don’t want this app to have to pay for it. It would be good just for the quick Free trial to make sure that the flight made it to Frankfurt I don’t need it right now. I don’t even know not happy because I have a feeling I’m gonna get charged a lot of money for this and I don’t need it.
Title says it. Clicking any button will trigger a full screen video ad that you have to X out of twice, at different locations. The app wants your payment before giving you a chance to see if it’s even any good at its only job. Who wouldn’t want to pay a monthly subscription for an airport map?
My title says it all. When people are at the airport, potentially rushing, they don’t want to deal with stupid ads. So again, common guys, ads? Just makes me not want to support or use your app.
Live flight tracker for Frankfurt Airport (FRA). Free. Arrivals, departures and flight status in real time — on time, delayed, diverted, cancelled or...
| Name | Price | Type |
|---|---|---|
| Monthly | $3.99 | Monthly |
| Yearly | $29.99 | Yearly |