Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Erik X. Raj · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Would give it less than one star if possible. This app does not work it was a complete waste of money there is no sound. I’ve tried everything. Would like a refund
I like this app. It is fun and interactive.
I used this app for the first time today with two of my older kids (8 y/o and 9 y/o) and they LOVED practicing their sounds while "bustin' a move!" (as quoted by the 8 y/o). They loved the silly sentences and dance moves provided by the app. One of the other SLPs, her kiddo, and my kid's parent joined the dance party. It was a great way to facilitate social interactions with peers, encourage imitation, practice articulation, and get all the wiggles out. So fun!
Created by Erik X. Raj, Ph.D., CCC-SLP, Dance Party Articulation is a unique musical speech therapy material that can instantly turn any therapy sessi...