Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Zoho Corporation · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The look and feel of this is similar to the web-based interface, but better formatted for the iPhone display. But the web-based interface allows more control. Some verification tasks seemed to not work unless done through the web-based interface.
Clear, concise, and a clean all inclusive system. I’m so impressed with the versatility of Zoho as a whole I’ve actually watched the free training courses… and they Work!!! Stellar service for all levels of a company.
The App won’t even open. Did Zoho even bother to Beta launch this app? I just don’t understand how a company so large could continue putting out new products that lack so far behind in performance. This app like so many their other apps are great, conceptually, however performance leaves me frustrated and distrusting of the company over-all. Yet I continue to hang in there hoping that Zoho one day hires a competent Quality Assurance Control Engineer. I wouldn’t mind paying for their SAS, if it’s operating integrity met the necessary standards. It would be great if I could set up an email account, that hacked as soon as I got it set up. One of my first emails after switching to their server two years ago was a hack and it hasn’t stopped yet.
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