Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Illiad Media Boise, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love this app I can listen to bob without a radio. Highly recommend it, can cure depression when your radio breaks. It's LIT! 😎 Only thing is they need to fix requesting, there's an error every time.😢 Besides that it's LIT!
This is great! I had no idea I could get my local station as an app to listen to when not in my car...
96.1 BOB-FM is the Treasure Valley’s dominant Adult station. Having scored 3 number one ratings and 9 top five finishes, BOB-FM knows how to reach and...