Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Moneypool · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Trying to create an account, it asks for your phone, then your name and email. It identifies me as someone with an account, they recommend I sign in. I got to sign in, ooops, I need to Input my phone (which I now realize, is not the same one I had when I first made the account), so I do and ask for my email and name. It is a never ending cycle as there is no “changed your phone? Click here” button or something. Terrible, had to make a new email Just to be able to pay.
Excelent for quickly paying friends directly and collecting money as a group!! Very safe and easier to use than venmo!
I hate carrying cash with me! I was desperately looking for an app that would make it easierfor me to pay my friends in Mexico to avoid the hassle of carrying cash... luckly moneypool came to the rescue! Thank you moneypool team!
**Planning a dinner party, trip, or group gift?** Collecting money is the worst: Always accompanied by hundreds of messages and awkward reminders aski...