Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Blue-Zoo · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve just downloaded this app for the first time, and I’m a bit confused. It says “let’s play!” but then the games do not appear for several letters. Either this is a buggy app or I paid for an app that is incomplete. We love the Alphablocks shows and were excited to find this game, but so far the app leaves a bit to be desired.
W just singing the stupid song every time I ignore it ween i just go back to w it plays like a baby and no ad ugly letters include w and z becuse of the song is so dumb every t Alphablock game t has no eyebrows i stell love it same as meet the alphablocks Shayna
My toddler absolutely loves watching the a-z song, but there is an ad that pops up anytime you touch the bottom right corner (there isn’t even a button there!?!). It’s really easy for my toddler to accidentally open the ad, and impossible for him to close it. The ad needs to NOT open from the a-z song. Seems like a bug anyway, since it seems to be triggered by an invisible button.
From the BAFTA nominated pre-school learning TV shows Alphablocks and Numberblocks, we bring you Alphablocks Letter Fun! Your little ones are going t...