Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Saucon Technologies · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app has many formatting issues as there’s white selection text on white backgrounds. You can’t simply search through routes in your area or routes leaving from a specific transit point. Maybe this is a issue more based upon my trip as I didn’t make an account or sign in but I still feel as the app is poorly designed. I highly recommend looking into different options. Or some update in the ui could fix the app entirely even with the archaic feel on top, text being barely visible is not excusable lol. I mean.. it got the job done.. kinda :/ If that’s what a company wants 🤷♂️
IT Guy at Indian Trails… can you do your job please? I was talking with one of the bus drivers, and it’s fairly easy to see that no one is happy with this bus tracking app, including the drivers. It’s garbage. Trying to find a route for the average user is next to impossible, and even when you do find a way to input a schedule successfully, the busses frequently disappear or spin in place. Being able to track a bus is one of the most basic pieces of info a rider needs, especially since there is only one bus a day. If you don’t have the money or resources to do the job, show this review to your boss. Maybe they will allocate something to you to help you to create a usable app for customers.
One thing is having late buses so frequently. A whole other is cutting information on their bus tracker as soon as a bus is late. This company is anything but well run. They refuse to even estimate how late a bus will be when you call customer service. What a game. What a joke. I just want to get somewhere.
Indian Trails, a family owned company since 1910, provides bus transportation throughout Michigan and beyond. The Indian Trails Bus Tracker app allows...