I Love Ugly US

I Love Ugly · iOS

I Love Ugly US

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

I Love Ugly US screenshot 1I Love Ugly US screenshot 2I Love Ugly US screenshot 3I Love Ugly US screenshot 4

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does I Love Ugly US Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
4.9 (185)

Rating Distribution

4.9
★★★★★
185 reviews
5
0%
4
0%
3
1%
2
4%
1
95%

Top Countries

🇺🇸 US
Reviews (3)
★★★★★Baked Bystander1/28/2024
Smooth app

The only thing I wish it had was the sizing chart like the website but other than that it’s a great app!

★★★★★lperrier11/12/2023
LOVE ILU!

Such a huge fan of this brand! Have been buying my teenage and now adult boys staples from this line for years! I order from the states and I think they are delivered quicker than when I order something local! Quality is amazing, beautiful fabrics and fit is always solid! Cannot say enough about this brand other than I love this brand so much I should work for them over here in the states! 😂🤷🏼‍♀️❤️

★★★★Captkurn11/25/2022
Sorting and filtering needs more options

I’d like the app to match the sorting and filtering that’s on the website. Like men’s > T-shirts > long sleeve TS. Also, you should certainly be able to filter OUT items that are sold out. I understand including sold out items as default, but the user should be able to filter them out.

Version History (48)
6.83/10/2026
6.72/18/2026
6.61/19/2026
6.512/9/2025
6.411/25/2025
6.311/12/2025
6.210/15/2025
6.110/1/2025
5.99/4/2025
5.88/13/2025
Available In (102 Countries)
🇺🇸 United States🇦🇺 Australia🇨🇦 Canada🇨🇳 China🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇭 BH🇧🇧 BB🇧🇾 BY🇧🇪 Belgium🇧🇲 BM🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇾 CY🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇹 MT🇲🇽 Mexico🇳🇱 Netherlands🇳🇿 New Zealand🇳🇬 Nigeria🇳🇴 Norway🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇷🇸 RS🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇺🇦 Ukraine🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇪 VE🇻🇳 Vietnam🇧🇴 BO🇰🇭 KH🇪🇪 Estonia🇱🇻 Latvia🇳🇮 NI🇵🇾 PY🇦🇫 AF🇬🇪 GE🇮🇶 IQ🇱🇾 LY🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇾🇪 YE
Supported Languages (26)
ArabicCroatianCzechDutchEnglishFinnishFrenchGermanHebrewHIHungarianISIndonesianItalianJapaneseMalayNorwegianPolishPortugueseRomanianChineseSlovakSpanishSwedishThaiTurkish
App Details

I Love Ugly (ILU) was started in 2008 as an art project by our founder and Creative Director, Valentin Ozich. Initially a passion project, ILU was con...

iOS App ID
6443592446
Content Rating
4+
Min OS
15.1
Size
57.8 MB
Publisher
I Love Ugly