Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Michael Harvey · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I highly recommend to any mums and dads who want to give their kids an educational head-start.
As a teacher I high recommend it - it's easy to use and educationally sound.
It's a good education app. It's well designed with loads of content and motivational reward games, which keeps my children playing this app over and over again.
Easy to use – Top quality recorded speech – Educationally sound – It gets results! Teaches 150 sight words with regular spelling. Breaks words into "p...