Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Insight Energy Ventures, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Lots of changes recently and they seem for the better. I’ve read through the bad reviews and agree that having billing information would be extremely beneficial, get with it bchydro. I also understand that rolling out new technologies takes time to perfect so i can be patient as these new improvements are released. Overall, happy to be able to see where we are most using electricity so I can turn things off and hopefully save some money!
App when paired with the hub shows me how much power as I’m using it - looking forward to using it to save!
I assumed this app would be similar to other utility apps I’ve used - a quicker login than the website to information about my usage, bill, and account. I was wrong. Only some of that information is on the app and the landing page is filled with useless information - I have no interest in how my energy usage compares to an arbitrary goal set by the app. I want to know how much energy I’m using. I’ll be removing the app from my phone and requesting they delete my information.
The HydroHome app gives BC Hydro customers tools and insights to track, understand and manage their home’s electricity use anywhere, anytime. Featu...