Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Skyscape Medpresso Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I had heard about this book and was trying to search if it is available on iPhone. And here I found it! Easy navigation makes it more useful. If I have to read about certain topic I just need to enter the keywords I index and I get the result. Very useful for Residents and Internal Medicine specialists too. I strongly recommend for students too as you get these ready notes prepared based on experience. Thanks Skyscape, for making this available on iPhone!!
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