Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Holy Rosary Credit Union · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Initially when they did the upgrade on the app, it ran smoothly and no issues. Now I’m lucky if it takes 5min to load even an Account Balance without it failing to load. It takes so long for it to load and process anything and keeps requiring FaceID after even a few seconds in between different functions, like if I go to Message Center and then back to my account, and the cycle of loading start all over again. Honestly, HRCU needs to get their stuff together (web app isn’t much better) and get this fixed because I won’t stay if banking is going to be this incredibly difficult - even after being a member for years. I can tell you it’s not my phone because this experience is consistent across all of my devices. Even my new iPhone that has no trouble with ANY other app. Honestly, fair assessment: if you do a lot of online banking, find another bank to do business with because this experience will leave you with a sour taste in your mouth.
Since this new update it runs better, easier to transfer money and even pay bills with the billpay. Much cleaner design as well. Went from a 2 star app to a 5 easily in my book.
This new update to mobile banking is fantastic! Much easier to use and so much I can customize. Thanks for doing this!
With the HRCU Mobile App, you can check balances, view transaction history, transfer funds, make mobile deposits and pay loans anytime, anywhere. The...