Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The Honolulu Star-Advertiser · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Aloha! It’s nice to have information. I’d actually like to have more specific information but, hey, you get what you can find. I often wish that some of the information could pinpoint locations better so I’d know what and where to avoid in my islands home. I often miss the Star Bulletin or HONOLULU advertiser from the old days because I could always count on the true stories about Honolulu and the Hawaiian islands from each of them and I wish that the stories I find in the Star Advertiser weren’t so political but I suppose that the world we live in now is a very different one than all those years ago. Please help us ask the right questions again. You aren’t supposed to be like fb. Sometimes, people actually CAN accept true stories. Thanks for all the years that you folks reported on really important issues and stories.
Like the new new app with a few exceptions. 1) when you have scrolled to the bottom of a page and press the “right” arrow, it does not always start there t page at the top so you have to scroll there. 2) I am a unable to find a way to copy an article, especially if I want to send to others as information. These capabilities are probably already available but I cannot find them. Other than that, so far, this an excellent app that I use every morning to read the print version. I’m old school so still enjoy ready as though it is the morning printed version, as I’ve done for many, many years. Keep up the good work. Aloha.
The app is fine; the news is OK; The paywall complaints are ridiculous. Apparently, some people think that a newspaper can run for free. Hawai`i needs journalists who will go after the government, corporations, and people dedicated to ripping us off. I, for one, am willing to pay them for that. The only thing I could do without are the puff pieces and other news from other states and countries – I get that elsewhere, already. Also, I suppose I’m the only one who wishes all sports news would appear on a separate, optional page. I love athletics, but sports news is so commercialized — just take it out of the news feed, enough, already!
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