Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sebastian Kemper · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is lacking instructions. I could not figure out how to change the size of a room, and the instructions don’t address this simple matter.
It’s great
Home Design - Floor Plan offers you the opportunity to quickly and easily create 3D floor plans and furnish your rooms according to your taste. Create...
| Name | Price | Type |
|---|---|---|
| Pro Version | $14.99 | One-time |