Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Holland Board of Public Works · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Need to incorporate a speed test that is accurate when running Wi-Fi. The speed test that is there currently only shows what my speeds are supposed to be and are not true accurate speeds. Other than that the app is very user friendly.
Holland BPW Fiber is a user-friendly smart home Wi-Fi application by Holland Board of Public Works. Monitor and control your network with parental con...