Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗HeyOrca · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The fact that you can send inspiration posts directly from within IG & TT is why I went with Hey Orca over their competition. Its incredibly useful
I’m not sure if the devs have just given up or what but when I log in it says no posts are available even though we have plenty in the calendar. And when I hit refresh nothing happens. Bummer too because I can’t use Zapier to connect to anything for notifications. So I’m stuck with email notifications.... which are the worst.
This app just isn’t complete – and their mobile site simply doesn’t function. The app only aids in posting scheduled posts, nothing to do with the actual scheduling. And since their mobile site doesn’t function beyond login, you can’t use it that way, either. The product itself holds a lot of promise but still leaves a fair bit to be desired. As an agency, trying to approve a scheduled post right now from my phone and finding it impossible, I’m extremely disappointed. We will likely move on to something more functional.
HeyOrca is the social media management tool for teams and agencies! Create, collaborate, and build communities all in one place. Our tool is powerful...