Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Horry Electric Cooperative, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Needs update with more information. Especially since rate structure change.
I closed this app after a payment I attempted to make was still circling after 5 minutes (had all bars and full wi-fi signal on my band new phone). All my user info was stored and got me into the app to make the payment, but when I closed it and reopened to try again, the app said all my info was incorrect. This after a whole ordeal trying to log in to their “new” and “updated,” “user-friendly” website. The issue continues after trying several times and even deleting the app and reinstalling. I’m really disappointed in Horry Electric right now. All I wanted to do was pay my exorbitant (for no apparent reason) bill.
Push notifications have stopped working for some reason. I checked all my settings on my phone and on my account. Nothing was changed.
Our Mobile App is designed to give you fast, secure account access so you can easily manage your account details, view your bill and your account bala...