Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗FPT Technology Solutions · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Why does a public transport system make you use a specific bank? Monopoly. Let us use our Vietnam bank accounts anywhere!
You have to click 5 times to get to your pre purchased ticket. So stupid.
Logs me out every time I use it, switch languages and still displays the most important parts in Vietnamese. Have to use Sacombank to use the pass? Horrible
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