Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗corey hoggard · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Shows an error that says it can't show the wind
The wind directions on sample images cannot be shown on real app. Don't waste time downloading
Error, global surface winds cannot be added to layers of map. Totally useless. Just gives you a basic map no-wind current
The Global Surface Winds App takes data from the USDOC and turns it into an interactive mobile mapping application for ease of use.