Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Two* States* Away* · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is a fun app to play around with makeup ideas but I just wished there wasn’t just one face that we could use. I get bored using the same face all the time
I would suggest adding glamzy Spotlight back, because I enjoyed uploading my charts and being able to look at others on the original app! I love glamzy 2 so much I use it almost everyday. I really hope you guys make a 3rd one with even more makeup brands. I have a lot of ideas for the app. Maybe add different eye and lip shapes and different face shapes like the old app. And a better way to give a glossy lip look. Always ways to keep improving :)
I'm a make-up artist out of NYC and I've been looking for a good digital face chart app. This is the best (only) one that I remotely like. The nicest thing about it is that I can make a quick chart for clients or a director and they can see my design(s) as well as all the products used, conveniently tracked as I work. I also like the make-up collections (decently priced) and there's a nice variety of brushes (still not sure it's worth $6). Overall it's a simple program to use, but impossible to finesse to the level I expect. Definitely the BIGGEST ISSUE is this: Even at "0% intensity" there's still color on the "brush" leaving it difficult to blend realistically without continuously placing more color. That's not 0%. (And as a sign de note: most products never need more than 5-15% to be effective). So... Until I can blend using an "empty brush" then 3 stars is all I'll give... It's that big of an issue...
Inspired by the art and creativity of applying makeup, Glamzy 2 is the best way to create and share face charts. With more than 3,000 products from...
| Name | Price | Type |
|---|---|---|
| Inglot Collection | $0.99 | One-time |
| Illamasqua Collection | $0.99 | One-time |
| Yves Saint Laurent Collection | $0.99 | One-time |
| Mac Collection | $0.99 | One-time |
| Urban Decay Collection | $0.99 | One-time |
| 316 Lip Brush | $0.99 | One-time |
| Make Up For Ever Collection | $0.99 | One-time |
| Bobbi Brown Collection | $0.99 | One-time |
| 190 Foundation Brush | $0.99 | One-time |
| Brush Collection | $4.99 | One-time |