Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Octagon Studio Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Love the app it is so cute and great for kids but the scanner wont scan the figure in the plastic, so won’t fix it so I don’t have to take it out of the plastic.
Bought three of these at AWE, and the app won’t recognize any of them. My wife downloaded the app as well - same result. Very buggy. Pay attention to these reviews before spending any money on these figurines.
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