Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗I Heart Travel Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve used this app for a couple of years now and started when we traveled the entire West Coast and saw so many things that we never would’ve saw. Had we not been able to use this app. However, the last few months I have been unable to see anything at all besides my immediate area. When we were in Vegas and April, I was super disappointed because it wouldn’t update as we moved between Vegas and the Grand Canyon so I feel like we might’ve missed so many things. Although the time before when we were in Vegas, we were able to see all kinds of things. We are about to go on another trip to New England in August and I am so hoping that the app is fixed by then for me. I will say a positive is the ability to download off-line maps because when we were in Yellowstone last year, it came in handy quite a bit!
I have been using FotoSpot for awhile and I am pleased to report that I have no intention of discontinuing its use or reverting to using travel books and magazines. FotoSpot has explored thousands of tourist attractions in all 50 States, including locations such as the “The Cursed Stone Couch” in Pennsylvania (where I live), which I had never heard of, but I found extremely interesting. Wherever you may be, you can check for attractions that are close by simply tapping the “Nearby” button in the app or, if you prefer, tapping on the map icon for a view of your location where you can zoom in and choose “show Fotospots in this area.” Clicking on any visible mini-camera will tell you where it’s located. Clicking again will display a picture of the attraction and a detailed explanation. While on the screen, you have the option to save that location for later or, if you’re already there, add a photo for other users to view. On this screen, you can click on the “Been Here” button or the ”Check-In” feature, which will gain you points. Did I forget to mention points? With the points you collect from visiting sites, you can trade in for FotoSpot “swag.” Now that is cool - an app that gives back!
I travel all over the country for work, and have been doing so for many years. I thought I knew all of the cool and quirky things to see in most cities, until I found this app. Not only can you find unique spots to check out, but you can earn points when checking in or uploading a picture. You can redeem the points for some pretty cool, comfortable, and unique shirts….and a hat with the company logo on it is also an option. Another cool feature is the content can be provided by the community/users of the app. I really enjoy being able to contribute to such a fun platform. Keep up the good work Fotospot!
Fotospot is your ultimate road trip companion! Discover over 14,000 handpicked, photo-worthy tourist attractions across all 50 U.S. states (plus D.C....