Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Thomas Oswald · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It doesn’t calculate anything else that you could easy calculate without an app.
No calculation for RAP limits, input in UTC only not local time. Basically only does the calculations I can do in my head, not the tricky ones.
Change the background shade. Black font on a dark blue background is hard to read at the end of a 13 hour day. Otherwise the app functions as necessary.
FAA Flight Duty Calculator (FAR Part 117) helps pilots instantly compute their maximum legal duty time, flight time, and required rest. Designed speci...